Dynamic Group

Multi-sector company

Sector

Food, distribution and tourism

Services

Rebranding

Graphic design

Dinàmic Grup is a logistics company that manages various brands from different sectors, offering global solutions adapted to each need. With a dynamic and flexible approach, Dinàmic Grup is committed to innovation and efficiency in each project, consolidating its presence in multiple areas.



Mersi Studio was commissioned to renew its visual identity, creating an image that conveyed movement, modernity and cohesion between the different sub-companies that make up the group. The new branding combines a sans-serif typeface with a technological touch, reinforced with curved shapes that provide proximity and complicity. We have worked with the semi-ellipse as a central graphic element, using it as a structural base in products, promotional materials and design patterns. This versatile shape reflects the essence of Dinámic Grup: adaptability, dynamism and the ability to encompass multiple solutions in a single, coherent and solid visual proposal.